Company Overview
Dexerto is a global leader in gaming, esports, and digital entertainment media, helping brands authentically engage next-generation audiences across the UK and North America.
The Role
Dexerto is seeking an experienced and highly-motivated Junior Creative Strategist to join Dexerto’s Integrated Marketing team. The primary role of this position is to work within the presale function, contributing to cross-functional ideation and developing presentations for brand advertisers.
To be successful in this position you must be a gifted storyteller with the ability to develop innovative marketing concepts and strategies that meet advertiser objectives. You must have a strong understanding of social trends and internet culture and a point of view on what resonates with audiences online.
In this role you will be required to liaise with management, in-house content teams, and the sales team to ensure deadlines and objectives are met. You will be expected to have an excellent command of the English language with the interpersonal skills to work within a small-team environment. Good sense of humour is a plus.
Core Responsibilities
Requirements
- 3+ years of relevant experience building presentations for brand clients
- Bachelor's degree or equivalent preferred
- Strong portfolio of work showcasing creative marketing solutions
- Excellent presentation and communication skills
- Ability to think strategically and execute tactically
- Excellent time management skills and be well organised
- Proficiency in Microsoft Office and Google Suite; a proficient understanding of Adobe design products is preferred
- Comfortable using AI-powered tools to support ideation, research, and workflow efficiency
- Interest or experience in data-driven storytelling, audience insights, and performance-led creative thinking
- Self-starter with direct experience developing tactical media or content plans
- Experience in the advertising or marketing industry is preferred
Market Development
- Build understanding of gaming, esports, influencer marketing, and digital media trends
- Learn digital advertising KPIs and campaign measurement frameworks
- Track competitor activity and market developments
Candidate Profile
- 1–3 years of experience in media sales, agency planning, or digital marketing
- Deep Understanding gaming, esports, entertainment, or creator culture
- Commercially ambitious and highly motivated
- Strong organisational and communication skills
- Comfortable working across international markets
Impact of the Role
The Junior Creative Strategy supports Dexerto’s transatlantic commercial expansion by strengthening pipeline, supporting revenue delivery, and building foundational sales expertise within a global media business.
In your application, please share a recent gaming, creator, or internet culture trend that you think brands aren’t tapping into.
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