As a Senior Data & Analytics Strategist, you will be an integral part of the Integrated Marketing Team leading the discovery, interpretation, and presentation of audience and client campaign data. Your role will be focused across both existing clients and new business, so we will need someone who understands the fundamentals of great strategy and can back up any idea or proposal, with insights collected from primary and secondary data.
You’ll have the ability to effectively prioritise and manage expectations from various stakeholders. You will be the gatekeeper of various data tools and be responsible for recommending innovation steps identifying new and improved methods of measurement and research.
You will succeed in this role if you are naturally curious, resourceful, tenacious and ambitious, while being able to build strong, productive, and friendly relationships with colleagues and stakeholders.
You will ideally have experience of working agency, or publisher side.
You will be:
- A team player, able to work in, and proactively contributing to, multiple small teams.
- A good mentor and manager of any junior colleagues that are assigned to you.
- Able to see beyond the data to insights that can create a strategic narrative good enough to support responses to both client asks and new business opportunities.
- The data and analytics go-to resource, but also the educator of colleagues on both the scope of our analytics offering and, where possible, be able to create self-sufficient competence and skills with colleagues in the use of analytical tools.
- The lead in the development and implementation of efficient and effective reporting for clients on any projects or campaigns.
- Able to analyse previous campaigns/audience reports and incorporate any learnings into subsequent campaigns.
- Comfortable in presenting your ideas.
- Able to keep up to date on measurement developments in the comms industry, suggesting changes, updates and additions to our processes and software where required.
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