Lead Generation Specialist at Crest

About Mate Labs:
Mate Labs has built the “world’s fastest Auto-ML engine”, Mateverse, which is 100X faster
than any of its peers in identifying the best Algorithm & Hyperparameter for the most
accurate model. The company is using its technology to disrupt the domain of Forecasting
for the consumer companies, where it is currently the world's best. It has broken all the
benchmarks in the field of Demand Forecasting.

The job description is as below:
 

Job Responsibilities:
1. Working closely with the Business Development team to conduct market research
to identify target segments.
2. Generating B2B Leads - inbound and outbound. (80% outbound & 20% inbound)
3. Managing & owning the top funnel.
4. Setting up systems and ensuring operational execution for the top funnel
5. Reporting weekly log and analytics of all potential leads, pipelining and tracking
them from stakeholder mapping to first contact.
6. Helping build a scalable team for the enterprise division Mate Labs’ B2B business
vertical
 

Peripheral Responsibilities:
1. Regular product roadmap brainstorm sessions based on market research
conducted.
2. Sales and marketing strategy formulation and execution.
3. Managing PR teams and creative content/collateral for events and marketing
campaigns.
4. Attending webinars / in-person events when needed
 

Skills Required:
1. Stakeholder mapping
2. Lead generation via email / cold calls / LinkedIn
3. CRM management & utilisation
 

Requirements:
1. 1+ years of experience in B2B enterprise/ SME sales.
2. Work Experience in the Data Analytics / BI domain would be a plus.
3. Any graduate is welcome, B. Tech or B.E. is a plus.
4. Understanding how SaaS, PaaS, and technical services work.

Benefits:
1. Startup culture(immense scope to learn and grow).
2. Amazing team to work with.
3. Health Insurance for the employees.
4. A lot of freedom to experiment with new things.