Jobs at Sky Group Limited

Location

St. Louis, United States

Salary

$54000 - $56000 /year

Job Type

Full-time

Date Posted

November 17th, 2024

View All Jobs

Jobs at Sky Group Limited

Digital Marketing Executive at Sky Group Limited

Location

St. Louis, United States

Salary

$54000 - $56000 /year

Job Type

Full-time

Date Posted

November 17th, 2024

View All Jobs

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We are currently seeking a creative and results-oriented Digital Marketing Executive to join our dynamic marketing team and help shape our digital presence.

 

As a Digital Marketing Executive, you will be responsible for developing, implementing, and optimising our digital marketing strategies across multiple channels. You will play a key role in increasing brand awareness, driving web traffic, and generating leads through effective digital marketing initiatives.

 

Key Responsibilities:

  • Develop and execute digital marketing campaigns across various platforms, including search engines, social media, email, and display advertising.
  • Conduct market research to identify trends, target audiences, and competitive landscape to inform marketing strategies.
  • Create high-quality, engaging content tailored to various digital channels, such as blogs, social media, and email newsletters.
  • Manage and optimise paid search campaigns (PPC) to maximize ROI and drive relevant traffic to the website.
  • Utilize SEO best practices to enhance website content and improve organic search rankings.
  • Monitor and analyze campaign performance metrics using tools like Google Analytics, Google Ads, and social media insights to drive data-informed decisions.
  • Collaborate with the design team to create visually appealing marketing materials and landing pages.
  • Engage with audiences on social media platforms to build a strong online community and enhance brand loyalty.
  • Assist in managing email marketing campaigns, including audience segmentation and automated workflows.
  • Stay updated on the latest digital marketing trends and technologies to ensure our strategies remain competitive.

 

Qualifications:

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 1-3 years of experience in digital marketing, with a strong understanding of SEO, PPC, social media, and content marketing.
  • Familiarity with digital marketing tools and platforms.
  • Excellent written and verbal communication skills, with a strong attention to detail.
  • Creative thinker with the ability to work collaboratively in a fast-paced environment.
  • Strong analytical skills to assess the effectiveness of campaigns and adapt strategies accordingly.
  • Positive attitude and a willingness to learn and grow in a rapidly changing digital landscape.

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