Digital Marketing Specialist at United Projects Ltd

We are seeking a dynamic and results-driven Digital Marketing Specialist to join our team. In this role, you will be responsible for developing, implementing, and managing our digital marketing strategies to enhance brand awareness, drive website traffic, and generate leads. If you are passionate about digital marketing and have a knack for analytics and creativity, we'd love to meet you!

Key Responsibilities:

• Develop, implement, and manage digital marketing campaigns across multiple channels including SEO, PPC, social media, email marketing, and content marketing.
• Conduct market research and analyse trends to identify new marketing opportunities.
• Optimise website content and structure to improve SEO rankings and user experience.
• Create and manage engaging content for various platforms, including blogs, social media, and email newsletters.
• Monitor, analyse, and report on performance metrics and marketing data to improve campaigns and ROI.
• Collaborate with design and content teams to ensure brand consistency across all marketing initiatives.
• Stay up-to-date with the latest digital marketing trends, tools, and technologies.

Qualifications:

• Proven experience as a Digital Marketing Specialist or similar role.
• Strong knowledge of SEO, PPC, Google Analytics, and social media strategies.
• Proficient in marketing automation software and CRM systems.
• Excellent communication and interpersonal skills.
• Creative thinker with a knack for problem-solving and analytical skills.