Our client, a leading international company is seeking an experienced Head of SEO in Johannesburg to lead its SEO strategy across various markets. With a passion for sports, especially soccer, the ideal candidate will have a deep understanding of the sports betting industry and a proven ability to drive growth through innovative SEO strategies. The role will require overseeing a team while continuously improving and optimizing SEO initiatives for the company’s websites.
Your key job responsibilities as the Head of SEO in Johannesburg will include:
- Lead and manage a team to contribute to the acquisition and retention strategies across all markets.
- Develop, implement, and optimize SEO strategies for multiple websites.
- Conduct keyword research and analysis to improve website rankings.
- Analyze data and generate detailed reports to identify areas for improvement.
- Stay updated with the latest SEO developments, online behaviors, and market trends.
- Identify opportunities and create scalable plans for SEO growth.
- Develop and execute effective SEO campaigns.
- Monitor and track performance metrics for SEO campaigns, using data to refine and adjust strategies.
- Provide insights on SEO forecasting, budgeting, and overall direction.
Requirements for this Head of SEO job in Johannesburg:
- A minimum of 7 years’ experience in a senior search engine optimization role.
- 4+ years of relevant SEM experience, including on-page and off-page SEO, link building, social media, and PPC.
- Solid understanding of analytical software.
- Degree or diploma in Marketing or a related field.
- Proven track record in team management within a dynamic and fast-paced environment.
- Strong analytical skills, with experience in strategic planning and business management.
- Excellent knowledge of search engine algorithms, ranking strategies, and the SEO industry.
- Attention to detail with strong numerical skills.
- Exceptional interpersonal skills and the ability to build strong relationships with stakeholders across the business.
- SEO copywriting skills.
- SEO link building skills.
Join a passionate and fast-paced team where you can make an impact with your SEO expertise. This is your chance to work in a dynamic and international environment, with a focus on sports and technology. If you’re a soccer enthusiast with a deep understanding of SEO, apply now!