Content Strategist at Penfold

Hi, we’re Penfold 

Penfold is building the pension of the future. We’re dragging the multi-trillion pound pension industry out of the dark ages. Think about how challenger banks have changed banking. We’re demystifying pension to make them universally accessible, engaging and exciting so we can help everyone save enough for later life. 

We have over £15 million in funding and are backed by from some of the world’s most successful fintech investors & entrepreneurs. 

We are an FCA regulated pension provider, offering tens of thousands of consumers a totally digital pension experience via our mobile app, helping hundreds of businesses run their workplace pension, and tracking down hundreds of millions of pounds in lost pension pots for all our customers. 

The role

We’re looking for a creative, self-starting Content Strategist (preferably with experience in finance or fintech) to help us roll out and scale our content marketing strategy and provide individuals and businesses alike with everything they need to feel good about their pensions. 

As Penfold’s Content Strategist you’ll report to the Head of Brand Marketing and you’ll be tasked with developing engaging and value-adding content to build our brand awareness and convince customers and business alike to sign up with Penfold. You’ll be responsible for devising the content strategy and calendar for the business – ticking off key elements we already know our audiences want and need, whilst delivering creative, innovative content that cuts through with our audiences and generates interest in Penfold. 

You’ll work closely with our Editorial Content Lead to translate our written content for new audiences, channels and formats. You’ll also be responsible for liaising with external partners and our in-house studio to bring content to life in new, exciting ways. As part of the role, you’ll devise and execute our social media strategy to infiltrate online personal finance, finance and HR communities and get Penfold noticed. 

We’re a hyper-growth company: if you overachieve in your role there will be plenty of opportunities to grow as we grow.

Skills and experience:

You’ll be a proactive and entrepreneurial content enthusiast with a steady stream of creative and insight-driven ideas and the skills and experience to bring those ideas to life.  Specifically, we’re looking for someone who has:

• Previous experience in producing branded content and delivering against a multi-channel content strategy.
• Experience in content analysis, content management, content planning, and social media strategies & execution. 
• Good knowledge and a genuine interest in the finance and fintech.
• An eye for a great story or hook and a strong visual aesthetic.
• Good knowledge of SEO principles. 
• Exquisite written and presentation skills – we want someone obsessed with language, tone and copy! 
• Technically savvy with a good understanding of content platforms and distribution channels.
• Have great attention to detail and pride yourself on delivering quality output.
• Analytical skills and a track record of dealing with numerical data.
• Experience working well in a fast-paced start-up environment. You consider yourself a problem solver and a self-starter.
• Experience with B2B brands is a bonus.
• Experience working with Events and PR teams to amplify content is a bonus. 
• High energy, low ego - we are a team of doers and we need people who like to get their hands dirty. 

Ultimately, we’re looking for smart, hardworking & energetic people who get stuff done & are committed to contributing to a great team. So, if you’re excited about what we’re doing, get in touch – definitely don’t be put off if you don’t tick every box!

Benefits

We’re working hard to create a working environment where people feel empowered to do their very best work, make a big impact, and enjoy what they do. 

Right now, we’re still a small team, but we’re well funded and growing rapidly. As one of our first 50 employees you’ll not only have a huge say in defining our culture & what it’s like to work here, but you’ll have uncapped opportunities for progression, learning and exposure to different areas of the business. 

Specifically, our benefits package includes: 

• A competitive salary – we proactively review salaries to make sure you get what you deserve (i.e., we’ll review more than once a year) 
• Meaningful share options – you’ll own a part of Penfold and share in our success
• A 10% Pension contribution each month that you don’t need to match (on top of your salary)
• Medical insurance – through Vitality you get access to Private GPs, Physio, Counselling services and great discounts and offers (think 50% off PureGym memberships, free Apple Watches)
• Unlimited holidays – we’re interested in your output, not how many holidays you go on!
• Remote working – we get together once a month and have an awesome office you can use anytime but we are a remote-first company. You can work from anywhere in the UK. We trust you to get your work done in whatever environment suits you
• Flexible working – we hire competent and capable people, we trust you to get the work done at a time that suits you
• Great office space – plenty of people come into our wonderful private office space in Uncommon Borough a few days a week, come along as much as you’d like!
• Free tea, coffee, soft drinks and craft beer
• Free company lunch every week (e.g., Borough Market, Mercato Metropolitano)
• Best-in-class MacBook and any WFH equipment you need 
• The option to buy a bike tax free, and spread the cost over several months (cycle to work scheme)
• Learning & Professional Development – we conduct regular 360 feedback and focus on role progression that suits each individual. We support everyone with courses, events and coaching to help everyone reach their goals
• Quarterly company socials (and regular meetups throughout the year too)

Find out more about our benefits, our values and our ways of working on our Meet the Team page

Our Office

We’re a remote first business although we have a large private office at Uncommon Borough, a large co-working space full of other awesome tech startups and more plants than a garden centre. 

As part of our creative team,  we will need you to spend at least 1 day per week in the office with the rest of the team to ensure effective collaboration and opportunities for creative ideas to flourish.  

Uncommon has their own exercise studio for free weekly Yoga and HIIT classes, a discounted office masseuse & beauty squad, monthly drinks & Tuesday teatime, bike racks, showers, an excellent café, and a whole bunch of communal spaces you can work from when you need a change (including a roof terrace). 

We’re 6 minutes walk from London Bridge station & Borough Market (and 30 seconds walk from Borough station). 

Our application process

We’ll have a very quick introductory call to properly introduce you to Penfold, find out more about your experience so far and career aspirations, and make sure you get a chance to ask any questions you might have. 

Then they’ll be a [take-home task / role-play exercise] so we get a better feel for how you work. And finally, we’ll organise a session with one of our Co-Founders and a small group of people from around the business. 

We are 100% committed to building a diverse and representative team. Whatever your race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability - we want to hear from you. If you have questions about the role or the company or the interview process, please let your recruiter know and we’re happy to answer these anonymously if that makes you feel more comfortable.