Company: Thetwirlgirl.inen
We are a fast-growing and innovative fashion brand that aims to empower women and embrace their uniqueness. We are looking for a dynamic and creative Social Media Manager to join our team and lead our online presence.
As a Social Media Manager, you will be responsible for developing and implementing our social media strategy to increase brand awareness, drive engagement and ultimately, boost sales. You will play a critical role in shaping our brand's online presence, and will have the opportunity to work with a talented and passionate team.
Responsibilities:
- Create and implement a comprehensive social media strategy for Thetwirlgirl.inen
- Develop, schedule and curate compelling content for our social media platforms including Instagram, Facebook, Twitter, Pinterest, and TikTok
- Manage all social media channels, responding to comments and messages in a timely and professional manner
- Monitor trends, analyze data and report on social media performance to identify and recommend innovative strategies for growth
- Collaborate with the marketing team to develop and execute social media campaigns that align with the brand's overall marketing objectives
- Stay up-to-date with industry trends and best practices in social media and identify opportunities for the brand to stay ahead of competition
- Build relationships with relevant influencers and act as a liaison for sponsored partnerships
- Engage with the online community, actively initiating and participating in conversations to enhance brand loyalty and advocacy
- Enhance the brand's online presence by utilizing SEO techniques and optimizing content for each social media channel
- Create and manage social media advertising campaigns to target specific demographics and increase brand awareness and conversions
Requirements:
- Bachelor's degree in marketing, communications, or a related field
- 2-3 years of experience in social media management for a fashion or lifestyle brand
- Proven track record in developing and implementing successful social media strategies for e-commerce businesses
- Strong understanding of social media platforms, algorithms, and trends
- Excellent copywriting and creative skills
- Proficient in social media management tools and analytics software
- Ability to effectively work in a fast-paced and dynamic environment
- Strong communication and interpersonal skills
- Passion for fashion and the ability to stay up-to-date with industry trends
- Familiarity with Photoshop or Canva is a plus
If you are a creative and results-driven individual with a passion for fashion and social media, we want to hear from you! Join our team at Thetwirlgirl.inen and be a part of our journey towards empowering women through fashion.